Whitening

Women's Health Magazine • Best Toothpaste - 2023 Beauty Awards
Men's Health Magazine • Best Toothpaste - 2023 Grooming Awards

Incredible taste and incredibly clean, Before’s award winning natural Purifying Whitening Toothpaste gradually and safely brightens your teeth with our custom blend of high-quality ingredients and sodium fluoride. Upgrade your brushing routine with our perfectly balanced foaming, soothing Supermint flavour and silky low-abrasion texture. Fight cavities, remineralize your tooth enamel, and level up your mouth health without harmful chemicals and synthetic ingredients.

DETAILS

- SuperMint Flavour: Our game-changing minty menthol sensation will blow you away! Long-lasting and ultra-cool. Made from natural mint oil.

- Safely whiten your teeth without hydrogen peroxide. See real results and brighter pearly whites.

- Aloe extract: Soothes your gums and boosts your immune system.

- Plant-based 100% recyclable tube: YES, plants! An industry first! No more fossil fuel-based plastic. 

- Fights against cavities and remineralizes your tooth enamel. 

- Dentist recommended formulation. Our toothpastes work! 

- Low abrasion: Save your enamel and strengthen the integrity of your teeth. 

- NO hydrogen peroxide, NO artificial flavors, NO SLS, paraben free.

- Cruelty-free, gluten-free, vegan.

HOW TO USE
Adults, Adolescents and Children 2 years and older: Do not swallow. Brush teeth thoroughly for at least 1 minute, preferably after each meal, or as directed by a dentist. Children under 6 years of age should use only a pea-sized amount and be supervised to brush properly and not swallow. Should be used as part of an oral health program that includes regular flossing and dental check-ups. Consult a health care practitioner before using in children under 2 years of age.


HOW TO RECYCLE
Carefully cut open and thoroughly rinse inside the toothpaste tube. Double check there is no trace of toothpaste left behind. Place the toothpaste tube and the cap into the recyclable bin!

Active Ingredient: Sodium Fluoride (0.24%).

Inactive Ingredients: Water (Aqua), Hydrated Silica, Sorbitol, Xylitol, Glycerin, Cocamidopropyl Betaine, Sodium Bicarbonate, Titanium Dioxide, Xanthan Gum, Menthol, Cellulose Gum, Sodium Saccharin, Potassium Sorbate, Peppermint Oil, Spearmint Essential Oil, Citric Acid, Aloe Barbadensis Leaf Extract, Arginine, Zinc Sulfate.

Convenience is key. We're committed to ensuring your oral care essentials are delivered on your schedule, right to your doorstep.

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