WIN A TRIP FOR 2 TO EUROPE!

To celebrate Before’s launch at Whole Foods Market, we’re giving away the ultimate European vacation!

Explore new corners of countries you've wanted to check off your list, or revisit some of your favorite locations. We've got your airfare and accommodation covered, along with some spending money for cafes, beach blankets and museum tours!

ENTER TO WIN

Two ways to enter. No purchase necessary.

Prize

European Trip for 2 People
$3,000 USD Toward Airfare
$4,000 USD Toward Accommodations
$1,000 USD in Spending Money
One-year Supply of Before Oral Care
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Total Approximate Value: $8,000

Enter

You can enter in two easy ways—no purchase necessary:
Option 1: Buy + Upload
Purchase any Before Toothpaste or Mouthwash at Whole Foods Market in the US or Canada
Upload your receipt using the form below

Option 2: Follow + Write
Follow us on Instagram @beforecompany
In the form below, tell us why clean oral care is important to you!

Rules

Open to US and Canadian residents (excluding Quebec), age 18+

No purchase necessary
Contest Launches: September 4, 2026
Contest Closes: October 4, 2026

Winner will be selected at random and notified by email on: October 10, 2026

Full official rules available here
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